Brooke Worden, VP Financial Services, Named a Woman to Watch by Minneapolis/St. Paul Business Journal

Master networkers, trusted advisors and problem solvers were the terms used to describe this year’s 25 Women to Watch recipients. Those terms couldn’t be more accurate for Weber Shandwick’s vice president in financial services, Brooke Worden, APR.

Brooke currently leads the U.S. Census Bureau public relations campaign, working with more than 50 employees in six Weber Shandwick offices nationwide. She joined Weber Shandwick’s Minneapolis office 10 years ago and has worked on several major accounts during that time including ING, Allianz Life Insurance Company of North America, Prudential Retirement, Mastercard International, the U.S. Treasury Department and Cigna Retirement & Investment Services. She is also president-elect of the Minnesota chapter of the Public Relations Society of America.

As part of the award’s profile, Brooke was asked what makes her excited to come to work in the morning. “I thrive on being in a client service business and the challenge of working on different business problems and issues every day,” Brooke wrote. “I love immersing myself in the business goals of my clients and partnering with them to achieve what they want to achieve. I enjoy figuring out what makes clients tick, how they communicate, their work styles and priorities and what type of business results matter to them.”

Brooke and the other 24 Women to Watch were honored at a reception yesterday in downtown Minneapolis. Brooke’s full profile can be found in the Women in Business special section of today’s Minneapolis/ St. Paul Business Journal.

Weber Shandwick would like to congratulate all 25 recipients of the Women to Watch award as well as this year’s Career Achievement Award recipient, Sally Smith, Buffalo Wild Wings CEO.

Brooke with Dave Mona, chairman of Weber Shandwick’s Minneapolis office.

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